Marketing Toolkit

Printer-friendly versionSend to friendPDF version

According to CEIR Research Report SM 37 (2009):

“To make a first face-to-face contact with a potential buyer with a lead garnered from an exhibition, companies can expect an average cost of $215. Making a first face-to-face contact without a lead from an exhibition will cost a company $1039.”

Make sure those potential leads find you!

Here are some tools to help with your pre-show and at-show branding. Please call or e-mail Kendall at (800) 669-0424 ext 211 or Kendall@nbm.com for more information on any of the items below!

Logos:

Place the show dates and show logo on your calendars so buyers know where to meet you face-to-face! 

Show Logo (black and white)

Show Logo (color)

For a more colorful display on your web site, upload the following graphic for buyers to receive free admission to the exhibit hall! 

Show Graphic

In both cases, please be sure the images are embedded with this link: www.nbmshows.com so that buyers can register to attend!

Free Passes:

Invite your clients to visit you in person with free entrance into any NBM Show!
Use printed passes in invoices, direct mailings or personal invitation letters or to give your sales team as they are making sales calls. 
Call or e-mail Kendall to have them shipped immediately: (800) 669-0424 ext 211, kendall@nbm.com
Or use the electronic version if e-mail communication is preferred. 

 Ft Worth, TX

 Indianapolis, IN

 Long Beach, CA

 Charlotte, NC

If you prefer to send your own message, simply integrate this verbiage with your text, or modify as needed:
Stop by and see us in person! We’ll be at The NBM Show and available to meet one-on-one. Save time onsite, and register online before the show! For FREE admission to the exhibit hall, visit www.nbmshows.com, choose your city, and click “Register now” at the top of the page. Remember to use source code: 10EXB2.

eMedia and At Show Advertising Opportunities:

According to CEIR Research Report RCSR 21.09 (2009):

“Exhibitions continue to attract a high-quality audience before, during and after national recessions. Exhibitions also continue to attract first-time attendees during recessionary periods.”

High-quality attendees and first-time buyers are looking for repetition of message and paying close attention to where they invest. Create credibility and build brand awareness before and at the show using the highly effective options for eMedia and At Show Advertising.  

At Show Advertising